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Rhodes students take 2014 Design Indaba competition

Date Released: Fri, 21 June 2013 08:14 +0200

Chevawn Blum has hit the big time. This Rhodes University fourth year Communication Design student has won the 2014 Design Indaba poster competition, as well as a Samsung Galaxy SIII mini, and the opportunity to work on the 2014 Design Indaba advertising campaign.

Recently Design Indaba called on South African design students to design an events poster for Design Indaba 2014. The 12 finalists were announced on 14 June, and four of them were Rhodes students. They are Aimee de la Harpe, Chevawn Blum, Jehan Ara Khonat and Jess Poulos.

Yesterday Design Indaba announced Blum the winner, with De la Harpe and Poulos taking second and third place.

Displaying creativity, originality and an understanding of the Design Indaba brand, Blum’s poster demonstrates the beauty in the most simple design element, the line. - See more at: http://www.designindaba.com/news/and-winner#sthash.xau1sL49.dpuf

In the press release Design Indaba described Blum's poster as "displaying creativity, originality and an understanding of the Design Indaba brand, Blum's poster demonstrates the beauty in the most simple design element, the line".

Blum said about her own design, "I created interesting wire frames to suggest the growing and expanding of the brand."

"Apart from the fact that it looked like something Design Indaba would design," said competition judge Ross Chowles, executive creative director of The Jupiter Drawing Room in Cape Town, "it made me feel like there was lots to see and touch. It made me use my imagination and it created a sense of anticipation."

Communication Design lecturer Kim Mathurine said,  "I am truly proud of my students. Their designs were inspired and they turned out the work for the competition in record time, in between all their other already existing deadlines. It's great to know that they can hold their own against the top design and advertising schools in the country!"

Head of the School of Journalism and Media Studies Professor Larry Strelitz said, "The Design Indaba Student Poster Competition allowed our students an opportunity to test their creative mettle in an industry-recognised competition hosted by the premier design event in South Africa. Having four of our students place in the 12 finalists was a major achievement, considering we were competing with the top advertising and design schools in the country. We were thrilled when our students not only won the competition, but also took second and third places as well. It is a wonderful testament to the strength of our teaching and the calibre of our Communication Design students. Congratulations to them all."

This story first appeared on the Design Indaba website.

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