Management Honours

Paper 1: Strategic Management

The aim of this course is to enable students to think strategically and be aware of the importance of ethical principles, values and responsible corporate citizenship. Topics include:

Strategy, stakeholders and strategic direction
Strategic analysis
Strategy development and formulation
Strategy implementation

Paper 2: Financial Management

The aim of the course is to enable students to understand and implement financial management strategies to enhance organisational performance. Topics include:

Role of financial managers
Agency theory
Capital structure and the cost of capital
Source of funds
Capital budgeting
The dividend decision
Valuation techniques for equities, rights, debentures and preference shares
Working capital management
Corporate governance
Hedging and risk management
Risk and return including portfolio management

Paper 3 : Human Resource Management

The aim of this course is to enable students to initiate and manage organisational change and development. Topics include:

The skills, task and role of an organisational consultant
Organisational development (OD)
Organisational diagnosis
Organisational development interventions
Learning Organisations
Knowledge and intellectual capital

Paper 4 : Strategic Marketing

The aim of this course is to enable students to solve strategic marketing problems. Topics include:

Marketing decisions and choices
Segmentation, targeting and positioning
Relationship strategies
Product innovation and development
Branding
Services marketing
Pricing and distribution
Marketing communication
E-marketing
Implementation and control

Paper 7 : Research

The aim of the course is to enable students to conduct research independently within a team. Topics include:

Identify a research project
Write a research proposal
Conduct a literature review
Analyse and explain research results in a meaningful manner
Write up the research in the form of a 5000 word research paper

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Last Modified :Wed, 26 Mar 2014 16:58:05 SAST