20-24 November 2017

This course focuses on recent and emerging developments in the digital media sector that have had a significant impact on the media industry in different parts of the world. We specifically zero in on the impact of the digital media channels on African media and explore the feasibility of running a multi-platform media firm, especially now that increasing numbers of Africans have increased and cheaper access to high speed bandwidth. Participants learn from the experiences of each other as they exchange views on what they do in their own media firms. Participants are also exposed to case studies of successful online and mobile strategies by newspapers and other media and we give the attendees tools to assess whether these could be adopted in the African context.

Essentials of Digital Media Management course brochure

Last Modified: Wed, 05 Oct 2016 10:34:02 SAST