Judy Mann has been with the South African Association for Marine Biological Research(SAAMBR) in Durban since 1992. She started in the Sea World Education Department, which she ran for almost 10 years, she was then the Director of uShaka Sea World for 10 years, through the amazing years of building and then moving from the old Sea World to uShaka Sea World. After two years as the CEO of SAAMBR she returned to her passion for conservation and she is now the Conservation Strategist of the Association. She is currently registered for a PhD through the University of Queensland in Australia where she is investigating how best to inspire visitors to care for the environment. Judy currently serves on the Executive Committee of the Pan-African Association of Zoos and Aquaria (PAAZA).